Leading Learning
The Community for Learning Leaders
In a recent collaboration on a Webinar with the Wisconsin Society of Association Executives (WSAE), we answered questions from members related to strategy and business models for association online education programs. And while WSAE is an association specifically interested in online education, the questions and answers are applicable to any learning business, across all delivery …
Strategy is one of the five fundamental domains in the Learning Business Maturity Model. And most learning business leaders know that strategy is important. But truly understanding strategy and formulating intelligent strategy? That’s trickier. To help with that understanding and formulation, in this episode of the Leading Learning Podcast, number 404, co-hosts Jeff Cobb and …
One of the issues with which we routinely see organizations struggle is how to compete with free Webinars in their market place, or related, how to justify charging for some Webinars while offering others for free. One of the strategies we often suggest is to make use of the distinction between inform and perform training …
Are you looking for ways to separate your business from the pack and stop competing on price? Would you welcome innovations that help you raise the value you deliver while also lowering your cost structure? Strategy is one of the five domains of the Learning Business Maturity Model, and in this article we’ll explore some …
As learning business leaders, it’s inevitable that there will be times when you need additional resources. Whether it’s new staff, new technologies, extra contract help for a special project (the list goes on and on), getting those resources may not be easy. Very often you have to convince someone else—be it your boss, your board, …
Competitive advantage, whether sustained or transient, is becoming harder and harder to maintain. Collaborative advantage may be the answer. In this episode, number 422, we recap competitive advantage, sustained advantage, and transient advantage and then posit a fourth type of advantage for learning businesses to consider. To tune in, listen below. To make sure you …
Strategy and collaboration in open, loosely connected, complex networks require a different approach than the top-down planning that has long dominated organizational strategy-setting. In this redux episode of the Leading Learning Podcast, co-host Celisa Steele talks with Ed Morrison, who pioneered Strategic Doing, an approach to strategy and collaboration in open, loosely connected, complex networks, …
Jim Obsitnik is the chief executive officer at Cadmium, a software-as-a-service provider that brings events and education technology together. He believes in the higher social calling of learning and education and has spent many years in the learning space. Jim also holds an MBA from the Wharton School with a focus in marketing, which makes …
Marketing has arguably undergone more change in the last decade than any other field, which means learning businesses have to stay on top of their marketing game to make sure they reach the right learners and bring in the critical revenue that keeps them humming along. In this episode of the Leading Learning Podcast, number …
What do you get when you cross a lack of strategy with an absence of process and a failure to use data for decision-making? It’s no joke that what you get is a maturity gap—and the findings reported in Association Learning + Technology 2017 make it clear that just such a maturity gap exists for …
Many skills are needed to create and sustain a successful learning business: financial know-how, marketing acumen, instructional design, to name just a few. But one area that often isn’t invested in—or invested in adequately—is business development. Leading Learning Podcast co-hosts Jeff Cobb and Celisa Steele discuss what a business development professional should be able to …
How can you turbo charge your strategy for continuing education and professional development programs? Apply the latest learning principles for maximum impact? Market like a pro? And bring it all together with technology that really works? Month in and month out we strive to help you answer these types of questions through the resource links …
