Leading Links 2022 – Issue 9

Ready to boost the reach, revenue, and impact of your learning business? Here’s our latest round-up of resources. Before we dive in, a couple of items we want to highlight:

• Learning Business Landscape Survey – If you have participated, thank you! We’re getting some great data that we will share with participants. If you haven’t yet, please participate – or get the right person at your organization to participate. Help us all get valuable data on trends impacting learning businesses.    
• Why and How to Build Your Blended Learning Playbook – This free briefing offers examples of how organizations are implementing blended learning and a framework for doing it right. One-click download. 

Please consider sharing the above resources with your colleagues, followers, etc. and and letting them know they can also sign up for their own free Leading Links subscription.  

Now, on to the links. As always, these are curated based on the Tagoras Learning Business Maturity Model. 

[Leadership] The 4-question knowledge audit used by Winston Churchill
As Nick Milton puts it, “These 4 questions could just avert leadership disaster.” They are essentially a form of after action review and can be a powerful tool for learning – and thereby continually becoming a better leader. 

[Strategy] Continuing Ed Is the Nimble, Revenue-Focused Department the Institution Can Rely On
We suspect that many learning businesses outside of the higher education world aren’t fully tuned in to the transformation that PCO (professional, continuing, and online) education units have undergone. They have become revenue engines and strategic powerhouses for many colleges and universities and their evolution is significantly impacting the learning business landscape. In this article from The Evolllution, Deborah Keyek-Franssen, Associate Vice President and Dean of University Connected Learning at the University of Utah highlights some of the ways her organization has evolved to be “nimble, revenue-focused and workforce-aligned.” How well does that describe your learning business?

[Capacity] How to Find Time to Read When You’re Busy and Over-scheduled 
Reading is, and probably always will be, one of the most convenient and effective ways to engage in the continual learning that helps individuals and organizations build capacity – and Avil Beckford has developed deep expertise in guiding people in their reading habits. This is a good one to share with colleagues. 

[Portfolio] 3 Formats for the Next Generation of Panel Sessions 
Our friend Dave Lutz offers up three formats to breath life into an old standby for event education sessions. These pair well with collaborative coaching, curated connections, and dynamic panels.

[Marketing] 7 Rules Successful Internet Marketers Live By – and You Should Too
Love ’em or hate ’em, the best Internet marketers really know their stuff – and there is plenty that learning businesses can learn from them about how to market and sell effectively.

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That’s it for this edition. Be sure to check out previous issues of Leading Links. There are bound to be valuable resources you missed or have forgotten about. We encourage you to use them as a catalyst for your own learning and for discussions with colleagues. And be sure to follow us on LinkedIn for ongoing resources.