Rohit Bhargava, author of the Wall Street Journal best seller Non-Obvious: How to Think Different, Curate Ideas & Predict the Future, will join us as our featured “outside” speaker on day two of the Leading Learning Symposium. Aside from being the author of Non-Obvious, Rohit is the author of the widely read Influential Marketing blog.
Rohit also recognizes how important active learning is to finding new markets and developing strategies for them. “Curation”–actively seeking out and connecting valuable ideas–is at the heart of his approach to identifying emerging trends, and we think it should be at the heart of every organization’s efforts to find new learning opportunities for its audience. The ability to curate effectively and predict the future is essential for leading learning.
Celisa and Rohit discuss curation, trends, and a range of other topics in this episode of the podcast. To tune in, just click below. To make sure you catch all of the future episodes, be sure to subscribe by RSS or on iTunes. And, if you like the podcast, be sure to give it a tweet!
Listen to the Show
Read the Show Notes
[00:18] – Preview of what will be covered in this podcast with Rohit Bhargava, founder of the Influential Marketing Group, trend curator, best selling author, and keynote speaker at the upcoming Leading Learning Symposium.
[02:00]- Introduction to Rohit Bhargava and some background information about who he is and what he does.
[03:03] –Can you talk a little bit about what curation means to you and how you see savvy organizations using curation? Rohit shares how he started collecting ideas and analyzing them on a macro level over a long period of time. He explains how he had to find a discipline around what he curated and the general importance of collecting ideas so they are there when you need them.
[05:02] – Do you have any recommendations for how organizations can take full benefit of curation and make sure that they are tuned into their market? Rohit shares that the wrong way to do this is to rely on software and the reasons why. He then explains that the right way to do it is to make people aware of what others do outside of their job and the role that empathy plays in this.
[06:52] – More discussion about empathy and the natural tendency to think that what you’re working on is more important than what others are working on. Rohit explains the benefit in shifting our thinking around the ideas that we have as adding to a central store of information.
[07:48] – Regarding trends, is there anything happening with learning or education now that you are finding particularly exciting? Rohit explains how he helps organizations and individuals learn to see trends and find the right way to learn for themselves.
[10:02] – What advice do you have for associations in dealing with uncertain times? Rohit shares that when it comes to learning, associations often neglect to get insights from outside the industry. He explains the value in “intersection thinking” and why it is important.
[13:04] – Something you talk about in Non-Obvious is that a trend has proof in three critical areas: an idea, impact, and acceleration. Can you talk a little bit more about that? Rohit shares his definition of a trend as an observation about the accelerating present and explains the importance in looking at what is already happening by becoming an “early noticer”.
[15:10] – What is your approach to your own lifelong learning? How do you keep learning and growing your knowledge/skills/perspective? Rohit talks about how he continually learns new things because of the nature his work as a consultant across multiple industries. He explains that he takes advantage of the opportunities that he has to learn something different or even useless and how learning more about what excites people benefits him as a speaker.
[18:09] – As the keynoter at the upcoming Leading Learning Symposium, what recommendations do you have for those coming to help them get the most out of hearing you/how do the best audiences interact with you when you’re speaking? Rohit reveals that the best audiences don’t try to capture everything he says but instead pull out the few things that will impact what they do tomorrow. He recommends writing down your own thoughts as you listen instead of trying to write down everything he says and why it makes sense to do this in general.
[20:26] – How to connect with Rohit:
Visit his website at: https://www.rohitbhargava.com
Find free excerpts from his book, Non-Obvious at: https://www.nonobviousbook.com
[21:01] – Wrap-Up
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[22:35] – Sign off
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